Workshop Pre-Read: Storytelling in the Digital Age

These resources are designed to complement the pre-reading for the Storytelling in the Digital Age workshop.

How one stupid tweet blew up Justine Sacco’s life http://www.nytimes.com/2015/02/15/magazine/how-one-stupid-tweet-ruined-justine-saccos-life.html?_r=0

The story behind the world’s most expensive skin cream – http://beautystyled.com/2014/08/17/some-thoughts-on-creme-de-la-mer/

General Electric Mission / Vision Statements http://www.strategicmanagementinsight.com/mission-statements/general-electric-mission-statement.html

Periodic Table of Storytelling – If you’re feeling a scientific bent and would like to craft a story, take a look at http://www.fastcodesign.com/3025995/infographic-of-the-day/infographic-the-periodic-table-of-storytelling?partner=rss

The most influential people who never lived – http://www.101influential.com/

Grand Narrative: Barack Obama – Reclaiming the American Dream http://storytelling.co.za/barack-obama-reclaiming-the-american-dream/

Themes, genres and types of stories – http://www.scriptmag.com/features/craft-features/what-is-story-story-types-plot-types-themes-genres

Persuasion and the power of storytelling Jennifer Aaker (Future of StoryTelling 2013)

Ever felt like you’re talking but no one is listening? Julian Treasure can help you to solve this issue. The sound expert shares vocal exercises and tips on speaking with compassion. He also offers his vision of a world rich in listening and understanding. https://www.youtube.com/watch?v=eIho2S0ZahI

For a long time Jon Ronson reveled in the fact that Twitter gave a voice to the voiceless … the social media platform offered us all the chance to speak out and strike back at injustices that were perceived to be unfair. The situation changed along the line. Ronson delivers an eloquent and passionate talk about how often we are an angry mob online. It’s time for us to reconsider how we interact with other people online. https://www.youtube.com/watch?v=wAIP6fI0NAI

Use of color in storytelling

Monica Lewinsky TEDx talk The price of shame

Corporate Storytelling – The Lego Story

Beau Lotto – Perception

Beth Comstock (Future of StoryTelling 2014) Personal Connection in Corporate Storytelling

Michael Wesch: Unboxing stories from future of storytelling

Terence McKenna – Your Story

” The aim is to let Author-ity control your own story and create any kind of ending you like”

Terence McKenna

Gamification

Gabe Zichermann The Future of Creativity and Innovation is Gamification TEDxVilnius

Games like World of Warcraft give players the opportunity to save the world and provide the opportunity to learn the habits of heroes. Risks.Info What if we could harness the power of games to solve real-world issues? Jane McGonigal says we can, and describes how. https://www.youtube.com/watch?v=dE1DuBesGYM

Speaking Style

It’s not about what you say, but rather how you express it. TED New York – Will Stephen

Reputation

How covert agents infiltrate the internet to deceive and destroy reputations http://www.sott.net/article/274548-How-covert-agents-infiltrate-the-internet-to-manipulate-deceive-and-destroy-reputations –

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